Robert Anderson, sales consultant, has assisted
companies in assessing sales proficiencies throughout the sales cycle to
increase proficiency and consistency.
Today’s marketplace is ever changing; therefore, it is critical the
sales force be nimble. It is not enough to have the right
Technology/Solution, with the right Service Package at the right Price –
today an effective seller must be a Business Advisor – looking at the
buying corporation as a whole and understand HOW their product/solution
will impact the customer’s corporate goals. A Business Advisor must know
their own Value Proposition, one that goes beyond the Technology, Service
and Price. This approach is a process, one that is repeatable around the
globe.
He has consulted with a wide range of global clients over the last 25
years – oil, insurance, financial, technology – all looking to increase
sales by increasing sales force proficiency. He is a consultant,
professional meeting facilitator and coach. His current 2 year project –
Global Sales Force Transformation with a global Oil Tool Company. He is
working closely with a Six Sigma Master Black Belt to ensure consistency
worldwide.
